List of articles published in the media

• Published in Japan Economic Newspaper

  

  YASUDA was featured in a feature article published on the front page of the evening edition of the Japan Economic Newspaper on December 3, 2022.

  > Sports equipment is also subscribed to make it easier to adapt to the growth of children (external site)

• Representative Sato took the stage at THE OWNER

  

  I took the stage at a video seminar and talked about the journey from the revival of "YASUDA" to the present.

  > [Free Video] The Road to the Revival of the Soccer Brand "YASUDA": Building a New Business Model Inheriting 90 Years of History (External site)

• Published in PRESIDENT Online

  

  Mr. Kazuo Yasuda (aged 89), the second-generation manager of "Yasuda Co., Ltd.", who served as an advisor (former president) of the Tokyo Football Association, former JFA councilor, and former international referee (1961~1988), passed away, and an article praising the achievements of the deceased was published. He also introduced the current YASUDA initiatives.
  >> Not Adidas, not Nike... Do you remember the "domestic spikes" that Showa soccer boys loved (external site)?

• Published in Soccer Digest

  

  An article about YASUDA was published in the soccer digest "September 10, 2020 issue No.1465" released on August 27, 2020.
  From the reprint to the mindset of YASUDA's founding, detailed coverage articles will be posted.
  >>> 15 years after self-bankruptcy ... How did the prestigious soccer shoes come back? What is the vision born from the voice of joy?

• Special feature was broadcast on J Sports BOOMER

  

  A special program of YASUDA will be broadcast on J Sports for one month from April 25, 2020. Representative Sato interviewed us and talked about the story of YASUDA reprint.
  >>>J Sports BOOMER #121

• Featured in FOOT×BRAIN

  

  Appeared on FOOT×BRAIN of TV Tokyo broadcast on Saturday, March 21, 2020. On this day, the spike feature was introduced, and while the person in charge of each maker was appearing, he introduced us to YASUDA's soccer spike subscription "Excel Feed".

  >>>From development story to contract! ? Soccer seen from spikes

• Appeared on "Hiroshi Kume's Radio nandesukedo"

  

  On Saturday, March 21, 2020, we appeared live on TBS radio program by Hiroshi Kume. From the inside story of the reprint to things related to new spikes and subscriptions, it was a great deal.

  ＞＞＞ TBS Radio "Hiroshi Kume's Radio nandesukedo" Official

• YASUDA appeared in FOOT×BRAIN

  

  YASUDA appeared on FOOT×BRAIN on TV Tokyo on Sunday, March 10, 2019.
  The program title is "FOOT x BRAIN [Spirit Maker YASUDA Miracle Revival]"
  Thank you for watching.

  ＞＞＞Pride｜FOOT×BRAIN｜Katsumura Column

• Behind-the-scenes of the revival of "Yasda" was posted on some(z)up

  

  An interview article of our representative Sato was published in some(z)up.

• "Resurrection story" was published in Rugby Republic

  

  YASUDA's "Resurrection story" was published in Rugby Republic.