（９）スパイクのサブスクとYASUDA創業マインドの共通点

YASUDAでは「スパイクのサブスク・リユースサービス」というのを提供しているのですが、

This time I would like to talk a little about this service.

・ Why is it a soccer spike subscription?
・ Meaning that YASUDA subscribes

などについてお伝えできればと思います。

What is Spike's subscription reuse?

まずは、このスパイクのサブスクは、

・ 3,850 yen per month (tax included)*
・ Once every 3 months, YASUDA provides new spikes (interchangeability)

It is a service that we will do.

In a year

・ For the price of purchasing 3 pairs
・ 4 pairs of shoes can be used

ということになるので、高い頻度でスパイクを履く、学生・プロを問わず幅広く選手に活用していただくことを想定したサービスになっています。

サッカースパイクでのこういったサービスは、なんと世界初！（多分）

So, if there are used spikes that can still be used, they will be provided free of charge to emerging soccer countries overseas. This service is up to that point.

まだまだサッカーをする環境が整っていない国が世界にたくさんあるので、多くの人に靴を履いてサッカーをする喜びを知ってもらうきっかけになったらいいなと思っています。

・ The cost of spikes can be suppressed
・ You don't have to go out to buy

Of course,

・ It will also contribute to the world through soccer.

という、そんなサービスになります。

If you are interested in subscribing to >>> Spike, click here.

What's beyond the YASUDA reprint?

To explain why we offer Spike's subscription and reuse services, we need to go back a bit.

YASUDA was born in 1932 as Japan's first soccer spike maker, but went bankrupt in 2002 just before the Japan-Korea World Cup was held.

After 16 years of sleep,

YASUDA is reprinted in 2018.
It was a reprint that was made possible with a lot of support through crowdfunding.

■ "Reproduction of YASUDA spikes" is the first goal

The purpose of the reproduction is exactly "reproduction of shoes".
It was to bring the shoes of the past back to this era.

It was made using and following the past, including the materials, manufacturing methods, and shoe types of the time.

Crowdfunding model, YX-2018

And improved it, YX-2019

これらを作るのが、復刻の最初のステージでした。

■ Spikes that have evolved beyond reprints

そうすると次は「復刻スパイクを進化させたスパイク」を作るということになるわけでした、そうして出来たのがこの新しいシューズです。

そして、その新しいシューズ使って、提供しようとしているのが、

"Soccer Cleats Subscription and Reuse Service"

It means that.

■ Subscription and reuse from YASUDA's founding mind

YASUDAが1932年に創業以来大切にしていたのは、「良いものを長く使う」ということだと聞いています。

Shigeharu Yasuda, the founder, was said to have traveled far by bicycle for repairs when called.
I think it wasn't easy to buy a new one, but it seems that the founder himself was doing that.

そういった「創業時からのYASUDAマインド」をいまに少しでも引き継ぎたく、サブスク・リユースサービスを提供することにしました。

Unlike in the past, it is unlikely that shoes will break frequently, so the mechanism is such that the spikes themselves play that role for a long time and can be used.

And it is a service that embodies the desire to realize something that is useful to people.

With us YASUDA who provide spikes,
Everyone who uses the service

not only,

The spikes help someone who loves football as well somewhere in the world.

In other words

"Use good things for a long time"

スパイクのサブスクは、まさにYASUDAの創業マインドを継承したサービス、と自負しています。

Which is better, subscription or regular purchase

・ The evolution of spikes themselves is also YASUDA-like.
・ And the mindset of YASUDA in the form of providing it

I would like to continue to value "YASUDA's founding mindset" in this way.

If you don't wear spikes very often, I would like you to take good care of your pair, but it is a consumable item for athletes who use it frequently.

It may be good to leave the worn-out spikes as a memory, but if there is something that you can sympathize with this idea of "subscribing and reusing spikes", I would like you to use it and tell your acquaintances. I want you to raise it.

Click here for >>> Spike subscription service.

-List of articles-

>> (1) New shoes announced!
>> (2) This is how the new shoes were born.
>> (3) Beyond the "reprint"
>> (4) Renewal of molds and wooden molds
>> (5) Kangaroo leather and YASUDA
>> (6) New shoes are born!
>> (7) I made a YASUDA shirt, so I bought it and wore it
>> (8) I got samples of all sizes, so I tried them on.
>> (9) What do Spike's subscriptions and YASUDA's founding mindset have in common?
>> (10) "YASUDA Thanks Match Day" Report!
>> (11) "YASUDA Thanks Match Day 2021" Report!
>> (12) Spike subscriptions start reusing in Senegal!
>> (13) Start reusing subscription spikes in Bangladesh!
>> (14) Let me introduce you to the shoes that are not spiked "Ligaresta TF"!
>> (15) Let's know the precautions unique to natural leather
>> (16)I went to a walking football tournament!
>> (17) First time in three and a half years! Explanation of the new Ligaresta model